Who We Are
IntelliCommerce Inc is a Texas C-Corporation operating Deal Alley, a direct-to-consumer online store with auction and buy-now functionality. Our principal place of business is 3807 E University Ave, Georgetown, TX 78626. We are the entity responsible for, or controller of, the personal data described in this Policy. You can reach us at team@thedealalley.com.
Information We Collect
Information you give us directly
- Identity and contact data, including name, billing and shipping address, email, and phone number.
- Account data, including username, password, account preferences, and your purchase and bidding history.
- Transaction data, including items purchased, bid on, won, or returned; order value; and details needed to fulfill and support your order.
- Payment data as described in Section 6. We do not collect or store your full card number; this is handled by our payment processor.
- Communications, including messages, support requests, reviews, and survey responses you send us.
- Marketing preferences, including your consent to receive email and SMS/text messages.
Information we collect automatically
- Device and usage data, including IP address, device and browser type, operating system, referring or exit pages, pages viewed, clicks, and timestamps.
- Cookies and similar technologies, as described in Section 4.
- Approximate location derived from your IP address.
Information from third parties
- Payment processors, fraud-prevention services, shipping and logistics partners, analytics or advertising providers, and any social or login services you choose to connect.
Note
We do not intentionally collect sensitive personal data, such as government ID numbers, health, biometric, or precise geolocation data, unless you provide it for a specific purpose.
How We Use Your Information
We use personal data to:
We process this data to perform our contract with you, with your consent for marketing, for our legitimate business interests, and to comply with law.
- Create and manage your account; process orders, bids, payments, returns, and refunds.
- Operate the auction and buy-now features and notify you of bid status and outcomes.
- Provide customer support and respond to your inquiries.
- Prevent fraud, verify identity, and secure the Services.
- Send transactional messages, including order confirmations, shipping updates, and receipts.
- Send marketing communications where you have opted in, and let you opt out at any time.
- Improve the Services, analyze usage, and develop new features.
- Comply with legal, tax, accounting, and regulatory obligations.
Payment Information
When you pay, your card or bank details are collected and processed directly by our PCI-DSS-compliant payment processor, Stripe. We do not store your full payment card number, CVV, or bank credentials on our servers. We may retain limited information such as the last four digits, card brand, and a tokenized reference to identify your transaction and process refunds.
Your use of the payment feature is also governed by Stripe's own privacy policy: https://stripe.com/privacy.
Email and SMS/Text Messaging
If you opt in, we may send you marketing emails and text messages about promotions, auctions, and new inventory.
- Consent. By providing your phone number and opting in, you consent to receive autodialed or automated marketing texts. Consent is not a condition of purchase.
- Opt out. Reply STOP to any text to unsubscribe, or HELP for help. Use the "unsubscribe" link in any email. Message and data rates may apply; message frequency varies.
- Transactional messages, including order and shipping updates, may still be sent after you opt out of marketing.
Data Retention
We keep personal data only as long as needed for the purposes described here, typically for the life of your account plus the period required to complete transactions, resolve disputes, and meet tax, accounting, and legal obligations. We then delete or de-identify it.
Data Security
We use administrative, technical, and physical safeguards designed to protect your information, including encryption in transit and access controls. No method of transmission or storage is 100% secure, and we cannot guarantee absolute security. If we learn of a breach affecting your personal data, we will notify you and authorities as required by law.
Your Privacy Rights
Depending on where you live, you may have some or all of the following rights:
Texas residents have the rights above. Texas requires us to honor universal opt-out signals such as Global Privacy Control. To appeal a decision, contact us at the email below; if your appeal is denied, you may contact the Texas Attorney General.
California residents have the rights above plus the right to limit use of sensitive personal information. We do not sell personal information for money; certain ad-related sharing may qualify as a "sale" or "share," which you may opt out of as described below.
Residents of other states, including Virginia, Colorado, Connecticut, Oregon, and others with comprehensive privacy laws, may have comparable rights. We do not discriminate against you for exercising any of these rights.
- Access / Know what personal data we hold and how we use it.
- Correct inaccurate personal data.
- Delete your personal data, subject to legal exceptions.
- Portability, including receiving a copy of your data in a usable format.
- Opt out of the "sale" or "sharing" of personal data, targeted advertising, and certain profiling.
- Appeal a denial of a request, and non-discrimination for exercising your rights.
How to Exercise Your Rights
Submit a request by emailing team@thedealalley.com. We will verify your identity before responding and will reply within the timeframe required by your state's law, generally 45 days, subject to permitted extensions. An authorized agent may submit a request on your behalf with proof of authorization. There is no fee for a reasonable request.
Children's Privacy
The Services are intended for adults and are not directed to children under 13. We do not knowingly collect personal data from children under 13 or sell the data of anyone under 16. If you believe a child has provided us information, contact us and we will delete it.
Third-Party Links
The Services may link to third-party sites. We are not responsible for their privacy practices. Review their policies before providing information.
Changes to This Policy
We may update this Policy from time to time. The "Last Updated" date reflects the latest version. Material changes will be posted on this page and, where required, communicated to you. Your continued use of the Services means you accept the updated Policy.
Contact Us
IntelliCommerce Inc (Deal Alley)
3807 E University Ave, Georgetown, TX 78626
Email: team@thedealalley.com